The Canton Fair, officially known as the China Import and Export Fair, is one of the largest trade fairs in the world. It provides an excellent opportunity for businesses to connect with suppliers and manufacturers. However, amidst the vast number of exhibitors, it's crucial to distinguish reliable suppliers from potential scammers. Here are essential tips to help you make informed decisions and protect your business interests at the Canton Fair.

Before you even step foot at the Canton Fair, do thorough research. Look up the official list of exhibitors on the fair’s website and cross-check their company details. Verify their business licenses, certifications, and customer reviews. You can also check Alibaba or other B2B platforms to see their credibility and track record.

A legitimate supplier will likely have a well-organized booth with detailed product samples, company branding, and knowledgeable representatives. Be cautious of exhibitors with poorly maintained booths, minimal product samples, or staff who seem uninformed about their own products.

Reliable suppliers will have no issue providing business licenses, factory certifications, or industry-related accreditations. Cross-check these documents and ensure they match the supplier’s claims.

A trustworthy supplier should be open to factory visits. If you plan on placing a significant order, consider visiting their manufacturing facility. This will help verify their production capabilities and ensure they are not merely trading companies pretending to be manufacturers.

A reliable supplier should be able to provide references from past customers. Reach out to these clients to verify their experiences. Be wary of suppliers who hesitate to provide references or have negative feedback from previous buyers.

If a deal sounds too good to be true, it probably is. Scammers often lure buyers with extremely low prices, only to provide subpar products or disappear after receiving payment. Compare prices across multiple suppliers to get a reasonable benchmark.

Never pay the full amount upfront. Instead, use secure payment methods such as Letters of Credit (LC), PayPal, or escrow services. A trustworthy supplier should also accept milestone payments rather than insisting on a full prepayment.

A genuine supplier will have clear, verifiable contact details, including a business email, phone number, and a physical address. Use Google Maps and online business directories to verify their location and legitimacy.

Some fraudulent companies might showcase branded products that they do not actually manufacture. Ask for product catalogs, factory details, and confirm that their branding and packaging remain consistent.

If something feels off, it probably is. Be cautious of suppliers who pressure you into quick deals, refuse to answer questions directly, or show reluctance to provide detailed company information.